Media Studies

All is Full of Love by Bjork Firstly, the music video does break a lot of general conventions such as the representations carried through. These would include a futuristic theme of advanced technology belonging to the genre of science fiction seem in film, however the ideology of our future is shown in a form of a music video. Also, what makes the music video so unique is a erotic scene of abstract life forms made from two female artificial robots interacting like humans full of lust. The narrative lead is very linear throughout the video with a series of moments within the setting. Referring to Goodwin's theory , the visual amplifies the soundtrack to create an unexpected story, for example: when the machine screws are being turned the instrumental part syncs with the movements of the robot being assembled, the robot used is lip syncing throughout the music video about love towards another female robot, and the use of mise-en-sce...

The Daily Mirror is a well known tabloid which tends to follow a left-wing bias on political controversies; it also focuses celebrity gossip, sports and recent news. During the election period they have published content on Donald Trump since he was globally become the center of attention. The front over of this tabloid clearly shows how Trump's republican and political agenda differs to the Daily mirror's left-winged views, which is why they don't even present his face. This could be due to the fact that they are ashamed enough by his victory, so the use of the Statue of Liberty is supposed to express their attitudes along with many others that can sympathise. This could suggest that her face is covered with shame connoting how Trump will lead the country to a downfall. The Statue of Liberty signifies freedom of America, enlightenment , also the land that welcomes others openly. However, Trump's success of becoming president would contradict with its cultural signif...

Broadsheet articles/newspapers tend to have a more traditional approach with newsgatherings in a formal and serious manner. They are lengthy articles exploring reviews of the high culture,social and political affairs in the current contemporary world. The layout for broadsheets tend to be plainer compared to tabloids with limited colours and subtle images aimed for higher social groupings. Examples for broadsheets would include 'The Times', 'Daily Telegraph', 'The Independent'. As for tabloids, they have a more short, informal approach and tend to a lot shorter on detailed content. They solely focus on celebrity gossips, involve astrological readings, television and at the back they would include gimmicks like bingo. Examples such as 'The Sun', ' The Daily mirror' and 'Daily mail' are the most common tabloids which are aimed at lower social groupings.  They both however can be found in print form or online providing certain con...

Compare how audiences are positioned by the representations in the WaterAid advertisements: Claudia sings sunshine on a rainy day and No choice.  WaterAid is a non-profitable charity organisation that works with communities to improve access to clean water and sanitation for good hygiene in developing third world countries. In many of their campaigns and advertisements, it is said that "650 million people still don't have access to water" to show that their goal is to decrease the numbers with the help of charitable donations from their audiences and support groups. "WaterAid receives 100% of donations", which is significant since people are aware that the donations go directly towards the actual cause ,this eliminates concerns about how much is going to the charity.  The Sunshine advert explores a more positive and refreshing representation which moves away from the typical emotional charity advertisements such as the No choice ad which they released in ...

Beyoncé is seen as a multi-platinum iconic star who encourages empowerment of feminism through her music videos, one of them being "Run the World". Majority of the western society considers this music video to preach out to women of this era to break through the stereotype by  empowering women to show that she can hold the same amount of authority as a man. There are a lot of symbolism used throughout the music video such as an apocalyptic setting which illustrates war between men and women that's been going on for years in a patriarchal society. But this is the time and era where women will conquer men starting a new revolution for the 21st century. Referring to her lyrics "who run the world... girls", war is seen as a state of masculinity but Beyoncé moves away from that and based on the way her and the other women are represented, its as though they have already claimed their authority. It is quite ironic to see the men dressed up in armors and using shield...

TO WHAT EXTENT DO YOU AGREE WITH BERGER THAT : “A woman must continually watch herself. She is almost continually accompanied by her own image of herself. Whilst she is walking across a room or whilst she is weeping at the death of her father, she can scarcely avoid envisaging herself walking or weeping. From earliest childhood she has been taught and persuaded to survey herself continually. And so she comes to consider the surveyor and the surveyed within her as the two constituent yet always distinct elements of her identity as a woman. She has to survey everything she is and everything she does because how she appears to men, is of crucial importance for what is normally thought of as the success of her life. Her own sense of being in herself is supplanted by a sense of being appreciated as herself by another.... One might simplify this by saying: men act and women appear. Men look at women. Women watch themselves being looked at. This determines not only most relations between ...

Film Techniques: angles and shots PAN It is used to track movement along a horizontal surface capturing the location without needing to have a wide angle lens.  Panning creates the feeling of motion and speed without blurring the image to establish a scene. This type of camera movement can make the audience feel more involved with the film. CRAB SHOT Allows the audience to follow the movement of the character or object at a constant distance from the action. EXTREME CLOSE-UP This is used to focus on an individual character alone to focus on their facial expressions in the moment of the situation of the scene. The audience can get a closer interpretation of the character's feelings which is trying to be conveyed. TRACK Where the camera moves alongside with an object or person. CRANE UP The camera is on a platform attached to the mechanical arm which allows the camera to move around in any direction as well as up and down to various heig...